Under the direction of Leon Schlesinger, Warner Bros. released their first cartoon on April 1, 1930. With it's finely-tuned and orchestrated mayhem, Warner Bros. studios emerged by the 1940's as the dominant studio in animation short subjects. During the next twenty years Warner Bros. created many timeless characters including: Porky Pig, Daffy Duck, Bugs Bunny, Elmer Fudd, Yosemite Sam, Tweety, Sylvester, Marvin Martian, and Pepe LePew who now claim international recognition.
The Beginnings of Lunacy
Animators Hugh Harman, Rudolf Ising, and Isadore "Friz" Freleng received their career start in animation working for Disney. In 1928 this crew left Disney to work on Oswald the Rabbit shorts distributed by Universal Studios. However, Universal decided instead to commission a young Walter Lantz to produce Oswald the Rabbit cartoons.
Unemployed and without a distributor, Harman and Ising united to produce a three minute short "Bosko the Talk-Ink Kid" which drew the interest of well-connected financier Leon Schlesinger who successfully pitched the idea to Warner Bros. In 1930, the first Looney Tunes cartoon starring Bosko in "Sinkin' in the Bathtub" was released.
By 1936, animators Tex Avery, Chuck Jones and Bob Clampett had joined the team at Warner Bros. developing and creating Porky Pig and Daffy Duck. Two other key players joined the team soon there after. Musical director Carl Stalling's scores added depth and movement to the shorts and Mel Blanc's voice breathed life into the Warner Bros. characters adding unique, instantly recognizable personality to many. More about the Masters of Termite Terrace.
That's Not all Folks...
B y 1942 Warner Bros. lead the popularity parade in animation shorts. Director Chuck Jones created some of Warner Bros. most memorable shorts, including the Wile E. Coyote and Road Runner series. Jones' stylized movements and distinctive backgrounds allowed Jones to focus primarily on the action and atmosphere of the short.
In 1945, three major new characters appeared. Chuck Jones directed the original Pepe le Pew; Friz Freleng introduced, Sylvester, and the volatile Yosemite Sam erupted onto stage in Freleng's "Hare Trigger." A year later, Robert McKimson's "Walky Talky Hawky" introduced us to the boisterous rooster Foghorn Leghorn. McKimson also introduced the Tasmanian Devil, Hippety Hopper, and Sylvester's son.
Under the direction of Avery, Clampett, McKimson, Jones, and Freleng, some of the finest and most memorable Warner Bros. cartoons were created. In 1985, New York's prestigious Museum of Modern Art hosted a major retrospective of Warner Bros. cartoons, with Friz Freleng and Chuck Jones as special guests at the opening ceremonies. Included in the exhibit were many original animation drawings, storyboards, production cels and limited editions.
In 1996, Chuck Jones was awarded a special Oscar for his contributions and lifetime achievement in animation.